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A Wish List for E-Commerce

celebration-22105_1280Christmas season is upon us and we love how everyone is getting festive! The beautiful lights, cheery decorations, cozy comfort food, and the promise of a magical evening come Christmas Eve. We thought we’d join in with the holiday spirit and come up with some holiday-themed blog posts.

A Wish List for E-Commerce

‘Tis the holiday season and we think it’s safe to say that almost everyone is making a list. Shopping lists, grocery lists, extensive to-do lists, wish lists, you name it. As we reach the year’s end, it seems like everything is much more hectic. The hustle and bustle of the season is usually prefaced with the best intentions and we think that it’s time we brought back a little focus to the things that really matter. We’ve created a little wish list for e-Commerce that aligns with some of our holiday wishes.

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How Can Multitasking Work For You in E-Commerce?

Choosing the right tool for the right job.

Choosing the right tool for the right job.

Multitasking; we all do it – or at least try to. There just aren’t enough hours in a day. We’re conditioned to believe that the busier we are, the more productive we must be, and therefore more successful. However, the key to making multitasking work for us is to make sure we don’t sacrifice quality for quantity.

How does this help e-Commerce? We can talk about it from 2 different angles.

1) Business Perspective – Managing the many components of your webshop can be tricky.

2) Customer Perspective – Because shoppers multitask, we need to reduce distractions.

As a business, smart multitasking can solve a multitude of problems. It’s about using the right tools for the right job and knowing what our priorities are. For customers, we need to understand how we as shoppers behave in an online space. We multitask all the time – so how can we get our customers to focus? It’s about reducing distractions and optimizing our webshop’s functionality, usability, and aesthetics.

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We’ve Gone and Built a Touchscreen Coffee Table

Here’s a fun little update on what goes on behind the scenes at DVP.

Touchscreen Coffee TableThis is a real thing that Michael Kulik, the president of Digital Vantage Point, built.

Is it as awesome as it sounds?

Yes it is.

But what brought this about? At Digital Vantage Point, we’re all about building solutions and experiences. This new piece of interactive furniture is no different.

We can draw parallels between our fancy new coffee table with our integrated e-Commerce solution, Nav-to-Net™.

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Let Me Count the Ways We Can Pay…

money-256281There are many intangible factors that can make your customer’s online shopping experience great. Your customers know what they expect, but it’s up to us to figure out how we can get there and meet their needs effectively. The shopping experience starts with grabbing their attention; they have a need, a desire, a want. It’s our responsibility as e-Commerce retailers to give them this as best we can. Optimizing our website includes all components, including the all-important checkout portal. Don’t squander any opportunity while you have your customer.

This is the final part of our blog posts about checkout portals in e-Commerce. Read about usability, guest vs. customer account, and one-step vs. multi-step checkout. We will talk about payment methods and order processing in this blog post.

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Where We’ve Been – A Convergence EMEA Recap!

Photo Nov 06, 9 59 12 AMWe’ve been quite busy this year with conferences and trade shows, but we finally wrapped up our year in Barcelona at Convergence EMEA. Last week, November 4-6, we’ve been showing off our stuff and getting to meet some fascinating people. Nav-to-Net™ is a truly flexible and horizontal solution and we enjoy flexing our NAV muscles, showing you just how far you can take your e-Commerce business, no matter what your business is.

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One-Step Ease vs. Multi-Step Tradition – Checkout Portals in E-Commerce

iStock_000020455916XLargeThere is some debate as to which is the most effective checkout process. Is it better to adhere to convention of the multi-step? More and more e-Commerce websites are adopting a single-page website for its clean and simple feel. Let’s discuss the options and compare.

Read checkout-related blog posts here and here.

One step checkout is one of the features offered with Nav-to-Net™. All in one page, we can review our order, see all the calculations, enter customer information like billing and shipping information, and even add additional comments if needed. Then the second page confirms the order. With one step checkout, the process is as quick and hassle-free as possible. This generally has a higher success rate than a multi-step checkout process. It almost gives the impression of being a VIP, where everything is faster and easier, and can help instill customer loyalty.

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News and Events – Convergence EMEA 2014

Exhibitor_banner_Conv_14_Europe_414x135And we’re off to Barcelona for Convergence EMEA! November 4-6. What a busy time of year it’s been!  After attending Directions EMEA in Poznan, Poland as Silver Sponsors, we’re excited to be bringing Nav-to-Net™ to Barcelona. Convergence EMEA is the place where the Microsoft business community comes together, sharing solution, asking questions, getting answers, and finding new ways to stay ahead of the competition. Will you be going? Check it out here.

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New eBook Offers Companies a Framework to Plan Successful Dynamics NAV Upgrades

NAV upgrade eBookPlanning Your Upgrade to NAV 2015 – The Definitive Guide

We’ve partnered with Catapult ERP, along with industry experts Jet Reports, Zetadocs, and Scribe Software, to deliver the definitive guide to planning a successful Microsoft Dynamics™ NAV upgrade.

Click here for your FREE eBook. We’re on page 59, discussing Nav-to-Net™, our seamlessly integrated e-Commerce solution. 

If you’re looking to upgrade your Microsoft Dynamics™ NAV system, this is a great place to start. Get guidance on where to start and how to manage the process. This eBook addresses many concerns that you may have.

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Checkout Usability Affects E-Commerce Sales

Online ShoppingDon’t trip at the finish line! – Follow through all the steps involved in an e-Commerce sale.

When you’re doing something right, your customers should find themselves at the checkout of your e-Commerce store with shopping carts full and their credit cards at the ready in their hands. You’re almost at the finish line; don’t trip!

Here are some ways we can accommodate our shoppers to ensure the sale is completed and the experience is pleasant. We will address more checkout-related issues in future blog posts so look out for those!

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News and Events – We’re going to Directions EMEA 2014

poznan polandPoznan, Poland – Here we come! We’ll be there from October 8-10.

We’re so excited to be going to Directions EMEA as Silver Sponsors. The theme this year is Emerging Dynamics. It’s about setting the pace for future Microsoft Dynamics™ NAV developments. As the technology evolves, it’s up to us to keep pace and bring dynamic solutions. Check out the event website here.

It’s a great opportunity to engage with the Dynamics NAV channel community. Will we see you there?

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