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Parametric Search – A Customer Snapshot

rug-1088557_1920For businesses with extremely large product catalogues, search functions are their bread and butter. It helps define the customer experience, from browsing and exploring various product lines, finding a very specific item, to narrowing down and filtering the catalogue to see a selection of relevant items. Well-managed website search correctly identifies items the customer is looking for and meeting their expectations. In the first of our “Customer Snapshot” series, we’ll be showing how real-life customers of Digital Vantage Point use specific Nav-to-Net™ features like parametric search to great success as examples and as inspiration.

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