Lessons in e-Commerce to be learned from Star Wars
“A long time ago in a galaxy far, far away…”
Many of us are huge Star Wars fans, so we thought of having a little fun and pay homage to this iconic film series by sharing what important lessons and parallels translate to the e-Commerce industry. From understanding the Force to destroying the Death Star to using Jedi mind tricks, we translate it to simple e-Commerce insights and tips you can use. Let us guide you, young padawan.
Social proof is the term used to describe the evidence we look for regarding the use or experience of a particular product, service, or even the company as a whole. There are several reasons to incorporate it into any e-Commerce business with features like ratings and reviews or social media links. Ratings and reviews serve to attract customer attention, help to influence buying decisions, and provide feedback to improve and refine your business processes, customer service, and product.
What are other people saying?
Customers look for social proof from their peers when making buying decisions. They do this before buying to hear what others are saying or even after they have purchased their items to confirm that they made a good purchase. They have the chance to connect with other customers. It also provides businesses with the opportunity to learn of any issues (if any). Read More
