What Do Front Teeth and E-Commerce Have in Common?
This is the second holiday post. Read our first holiday post here.
All I Want For Christmas Is My Two Front Teeth
Who remembers this cute carol? And who remembers losing their front teeth? Without our front teeth, we can still technically eat, but we’re missing a good chunk of our smile.
We’re getting into the holiday spirit here at Digital Vantage Point and we can learn something about e-Commerce solutions from this song.
Security First
Have all your “teeth” in place and don’t let information escape through any gaps. What’s your security situation like with your e-Commerce website? A ton of sensitive data and confidential information could be at risk. Integrated e-Commerce solutions provide the best methods for exchange of data so your website is not out in the wild. Ensuring optimal security could go a long way in gaining your customers’ trust and earning their repeated business.
Solid Technology and Integration
You are less efficient without your front teeth. You can still eat and chew, but not as well as you could if you had a full set of teeth. In e-Commerce, you need the strongest architecture and built-in management tools that work harmoniously with your existing NAV environment, not patched on like a random 3rd party. Without it, your webshop will never be a long-lasting and effective business. The foundation of your e-Commerce solution has to be strong and complete. You can read just how important integration is in our whitepaper.
All the Cool Stuff
Without your front teeth, you’ll find it hard to whistle. That’s like not having cool things to do with your e-Commerce solution (in addition to all the standard features, of course). All those little extras that ultimately add to the customer experience also add value and create customer loyalty and a strong brand presence. For example, Responsive Design is one of the newer features for Nav-to-Net™, making your website truly optimized for whichever viewport your customers choose to use. This along with a full feature set designed with your customer in mind can really set you apart from the competition.
Nav-to-Net™ will be as useful and essential as having your two front teeth. Isn’t it something worth investing in? See a live demo today or check out one of our webinars to see it in action. For any questions, comment, and concerns, please email us at [email protected]
Happy holidays from all of us at Digital Vantage Point!