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45 Articles

Be the Millennium Falcon of E-Commerce

Lessons in e-Commerce to be learned from Star Wars

lego-2383107_640“A long time ago in a galaxy far, far away…”

Many of us are huge Star Wars fans, so we thought of having a little fun and pay homage to this iconic film series by sharing what important lessons and parallels translate to the e-Commerce industry. From understanding the Force to destroying the Death Star to using Jedi mind tricks, we translate it to simple e-Commerce insights and tips you can use. Let us guide you, young padawan.

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Everything You Need to Know About ECommerce Configurator for MS Dynamics Business Central NAV

Configurator Rings - Stacklist and TileA product configurator can be a game-changer when it comes to your webshop, adding a new dimension to personalization and customer experience. There are lots of business benefits to be gained, especially when it’s integrated with your webshop and Dynamics Business Central. Consider these two scenarios in eCommerce that can be elevated with a product configurator.

Scenario 1: Your customer approaches your webshop with a vague idea of what they want. Your product offerings are separated into categories to make for easy browsing. Your customers can even search for what they want by keywords. These are all good ways to get your customers to explore your webshop and develop interest. However, a Configurator can offer an in-depth look into your webshop and match their desires and motivations with the right products while providing valuable context into the purchasing decision. When they interact with a product configurator, they are guided step by step into defining their wants and needs and educating themselves on the products, features, and how it matches them.

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The Golf Caddy You Didn’t Know You Needed in E-Commerce

CaddyGolf is a popular activity in the summer. You may not be a professional golfer, but we can get you feeling (and operating!) like a pro where e-Commerce and Dynamics NAV Business Central is concerned. Whether you are just getting into e-Commerce or are looking to upgrade, choosing the right e-Commerce solution for BC/NAV can be a daunting task. The proper relationship between you and your e-Commerce provider is like that of a professional golfer and his caddy; the e-Commerce solution is the golf bag filled with every golf club you could imagine. It is important to acknowledge the huge significance in selecting the right provider and solution so you can get to where you want to go.

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Investing in your B2B E-Commerce Business

ID-100148194There’s no doubt that popularity is soaring for B2B e-Commerce. There is a perceived simplicity to the concept of taking a business online, though there is actually a lot of finesse involved, such as advanced technologies and real-time integration. It makes sense to jump into the e-Commerce world, but surviving and actually thriving? That’s a different matter.

We should invest, continually, in our online stores. Just because a business is online does not mean it is self-sustaining. From the animated movie “Up”, the old man’s wife describes South America by saying, “It’s like America, but South.”

Well, this is like a regular store, but online.

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A Place for Everything and Everything in its Place

Microsoft Dynamics™ NAV-Related Concerns and How it Affects E-Commerce

organized area

Organization makes sense of things.

As a company that deals exclusively with Microsoft Dynamics™ NAV (formerly Navision) and e-Commerce, we strive to understand our customer’s concerns and struggles so we can address them with our solution. Managing a successful e-Commerce website depends on several factors. We talked about web content management, including files and images in a previous post which you can read here. That blog post primarily deals with the storage of files and information and how to format it easily. In this article, we’ll talk about organizing your product catalog into categories.

 

When there’s a place for everything and everything is in its place, you can operate much more effectively and efficiently.

 

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Multiple Applications for a Product Configurator for MS Dynamics NAV

step2 Configurator automotiveConfigurator is an add-on that can make a lot of sense for your e-Commerce website. Learn more about what Product Configurator does and the benefits you can gain. This blog post will address some practical applications to give you some inspiration.

We know that you understand your business and your industry on a deep level. We also realize that you need to have specific modifications to your webshop to meet those needs. A webshop solution that is open to these customizations will run more efficiently and will be able to anticipate growth and expansion much easier. Whatever your situation, we’ll try our darndest to make it work for you and your company.

Here are some ways you can make Nav-to-Net™ Configurator work for you:

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Intelligent Advanced Search Mechanisms in B2B E-Commerce Add Value and Enhance Customer Experience

Intelligent Search Mechanisms Add Value and Enhance Customer Experience for MS Dynamics NAV Integrated E-Commerce

Parametric Search (grid)You have a lot of products available on your webshop. To those familiar with your site and business, or those more patient browser-type shoppers, looking for what they want is easy.

But that’s not everyone.

While your product may not be for everyone, you don’t want to deter potential buyers. At the very least, your homepage should be easy to navigate and people should know within the first couple seconds what it is your company offers. Another step that you can take to enhance your webshop and ultimately convert more shoppers is having a good site search function.

At Digital Vantage Point, one of our key search mechanisms is Parametric Search.

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Top 10 E-Commerce Concerns

ID-10011121510 key concerns about e-Commerce – Are they holding you back?

E-Commerce is a very broad industry, touted as the future of retail. There are lots of benefits to e-Commerce; you expand your sales channel, you increase customers and therefore your sales, you are capable of business 24/7, there are lots of automated processes saving you time and money, and the list goes on. Yes, there are many benefits to incorporate e-commerce platforms as a part of your business systems, but that’s not to say it doesn’t come with some concerns. These are valid concerns and are not meant to discourage you. This is just a way to cover all your bases because venturing into e-Commerce requires you to do your research.

The solution to ease these pain points is in the e-Commerce platform. Make sure it solves your problems and eases your stress instead of adding to it.

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