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Managing Look and Feel with Configurator

Coffee ConfiguratorThere is huge value to adding an integrated product configurator to your webshop. From guiding customers to informed decisions, streamlining complex “build your own” type products, and incorporating upsell and cross sell seamlessly, Configurator has features that mesh this unique selling process with the rest of your website. This includes integration with your NAV items and attributes and showing the details of the configured item in the shopping cart. But what how does it fit with your design? Branding is important in creating recognition and cohesiveness with your company’s values. In Nav-to-Net™, this can be done with design customizations or even customer-managed stylesheets. With our Configurator add-on, there are different ways of customizing look and feel to create just the right look and feel.

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New Customization Capabilities for Nav-to-Net™

Nav-to-Net default themeStylesheets in Nav-to-Net™

There is an increased need for customizability and flexibility in e-Commerce. Customers are looking for engaging brand experiences, not just a simple click and buy from a webshop. E-Commerce has the ability to be that for customers; the digital platform for shopping allows customers to browse, order, educate themselves, be social, and interact with the company and brand as a whole. Look and feel is an important part of establishing that initial connection so customers “get” you, what you’re about, and recognizing you from your competitors. It helps you maintain that consistency across all platforms.

We at Digital Vantage Point understand the trends and customer needs for a webshop to look a certain way. This is why we’ve optimized stylesheets in Nav-to-Net™ to help you achieve the exact look and feel your business desires while still being seamlessly integrated with Microsoft Dynamics NAV. Using new technology available to DVP, we dramatically improved the user interface manageability as the customization of look and feel can managed using stylesheets directly in Nav-to-Net™.

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