With the e-Commerce market quickly expanding, businesses must turn towards digital marketing and find new ways to convey their messages to customers online. Email marketing is a fantastic way to boost your e-Commerce sales and engage with customers. However, organizing customer information, products, statistics, sales numbers, strategies, promotions, coupon codes, and more can be confusing. MailChimp is one of the industry leaders in email marketing. You can set up campaigns targeting specific segments of your customer base (industry, position, interest, customer lifecycle, etc.) and drive traffic to your Nav-to-Net™ website. Read More
3 Questions to Ask when Choosing an e-Commerce Solution
Choosing an e-Commerce solution can be a daunting task. There are so many options out there and we understand that it can quickly get confusing and overwhelming. Whether you’re embarking on an exciting e-Commerce journey or you’re looking to switch your limited solution to a more efficient one, there are some things to consider that can help you make your decision.
We’ve likened the decision making process to choosing a sewing machine. Read More
Sticky Solutions Deliver Value – How Can You Benefit?
What does it mean to be sticky and why is it important? Building partner and customer relationships can be a challenge when technology, business needs, and priorities are constantly subject to change. In this post, we’ll discuss why sticky solutions are valuable in more ways than one, for both partners and customers.
Recap: Why Proper Integration is Important to Successful eCommerce
It’s no secret that integration is an essential part to your e-Commerce business. With all the add-ons and applications, different 3rd party systems, and various programs to run all the components that make up your webshop, it can be overwhelming – not just for you but your ERP system. Without proper integration in place, your webshop will never run as smoothly or efficiently as you need it to.
Integrating your webshop to your back-end ERP system, like Microsoft Dynamics™ NAV (formerly Navision), allows you to focus more on your customers and how to move your business forward. A smart e-Commerce platform will address all your niggling pain points and struggles. Agility, flexibility, and scalability are paramount to your e-Commerce business as the industry continues to grow and change at a rapid pace. Read More