In a year full of change, Digital Vantage Point has managed to have a great year, full of learning opportunities and exciting developments. We’ve added to our website, touched on some important and timely topics on our blog, and continued to add to and update Nav-to-Net™ and Configurator. We’ve also made a point of creating new content to help prospects, customers, and partners better understand the flexibility and capability of our products. As we move into the new year, here’s a little recap. Read More
Conferences We’re Attending in 2016
Conference season is upon us and this year, we’ll be at 3 separate events. As an international company with partners and customer all over the world, this is one of the ways we stay connected. Not only do we get to show off what new features we’ve added and updated, but we get to talk to the people behind the business. We’ll be at Directions US as Exhibitors, NAVUG Summit as Gold Sponsors, and Directions EMEA as Bronze Sponsors. Read More
Customized Content Improves Customer Experience
e-Commerce on all devices with Responsive Design
E-Commerce is no longer a new trend. The online market has become increasingly saturated as businesses capitalize on the potential in selling online and technology has advanced quickly to meet those needs. It can be challenging for companies to stand out amongst the mass availability of goods and services online and to capture their target customer’s attention. E-Commerce becomes less about the specific products you offer but about the experience you deliver. Personalized content is an important factor that customers appreciate in both B2B and B2C e-Commerce experiences; in fact, they are more likely to convert with personalized content. Nav-to-Net™ tokens are a way to achieve personalized content that improves customer experience. Read More
New Customization Capabilities for Nav-to-Net™
Stylesheets in Nav-to-Net™
There is an increased need for customizability and flexibility in e-Commerce. Customers are looking for engaging brand experiences, not just a simple click and buy from a webshop. E-Commerce has the ability to be that for customers; the digital platform for shopping allows customers to browse, order, educate themselves, be social, and interact with the company and brand as a whole. Look and feel is an important part of establishing that initial connection so customers “get” you, what you’re about, and recognizing you from your competitors. It helps you maintain that consistency across all platforms.
We at Digital Vantage Point understand the trends and customer needs for a webshop to look a certain way. This is why we’ve optimized stylesheets in Nav-to-Net™ to help you achieve the exact look and feel your business desires while still being seamlessly integrated with Microsoft Dynamics NAV. Using new technology available to DVP, we dramatically improved the user interface manageability as the customization of look and feel can managed using stylesheets directly in Nav-to-Net™. Read More
I Want That Outfit! – Product Configurator for Outfits
Ever found the perfect item of clothing online and wished it was easier to find matching items? Selecting a special dress or suit is usually just the start of a long and sometimes frustrating online process. “I’ve found the perfect dress for a friend’s wedding but really need a complete outfit ….the shoes, handbag and perhaps jewelry accessories to match, but it’s a pain to have to constantly click back and forth to find suitable matching products. And even if I find my accessories elsewhere, how can I be sure the colour shade will match?”
A well-constructed product configurator can help customers think and decide, eliminating confusion. It gives e-Commerce retailers a new way to organize and shape the buying process; we show only what needs to be shown given the context of the configurator and buying decision to be made.
Changes to Microsoft Conferences
Why We’re Not Exhibiting at Envision 2016
There’s been a change in the Microsoft conferences this year, specifically Convergence. In the past, this has been an event that we’ve attended, sponsored, and invested in to great success (see here and here.) However, this year, Microsoft has rebranded the event and it is now called Envision. It targets C-level executives and key business decision makers. The conference seeks to help business leaders to understand new technology and how they can take advantage of the evolving business landscape; it aims to focus on the insights and strategies from various Microsoft channels. Read More
Types of Shoppers – The Researcher
“Research is what I’m doing when I don’t know what I’m doing.” – Wernher von Braun
Researchers show curiosity and sometimes they are not entirely sure what they are looking for. However, this is not to be confused with browsing online. Their research serves a purpose and when the time is right, it will result in a purchase. These shoppers are goal-driven and dedicated. When shopping online, here are some things to keep in mind to cater to this type of e-Commerce shopper. Read More
Digital Vantage Point at K3 Customer Day 2015
Michael and Maria at the K3 Customer Event
At K3 Business Solutions’ Customer Day 2015, there was a focus on embracing the cloud technology. Microsoft Dynamics NAV and AX users learned of new technologies and how to create innovative strategies that would result in increased productivity. The conference showcased the latest features of Microsoft’s newest ERP software, a sneak preview into the Office 2015 and Office 365 platforms, and an exclusive demo of Nav-to-Net™ e-Commerce suite. All the advancements are reinvigorating productivity and analytics within businesses, using the best tools and finding new ways to work smarter.
E-Commerce Solutions for the Retail Industry
Meet customer demands and provide pleasant online shopping experiences
If you’re in the merchandising and retail industry, we recognize that you have one of the more common e-Commerce business models. To succeed in the e-Commerce industry, we need to recognize the nuances and subtle things that make your business unique and leverage them with the right solution. Read More
Directions US – Orlando, FL. | October 25-28
Digital Vantage Point is looking forward to attending Directions US 2015. This Microsoft Dynamics NAV event driven by partners for partners is a great opportunity to network, learn, and showcase new solutions. We hope to see you there! Read More