Investment | Digital Vantage Point Blog

Investing in your B2B E-Commerce Business

by DVP on May 7, 2019 0 Comments

There’s no doubt that popularity is soaring for B2B e-Commerce. There is a perceived simplicity to the concept of taking a business online, though there is actually a lot of finesse involved, such as advanced technologies and real-time integration. It makes sense to jump into the e-Commerce world, but surviving and actually thriving? That’s a different matter.

We should invest, continually, in our online stores. Just because a business is online does not mean it is self-sustaining. From the animated movie “Up”, the old man’s wife describes South America by saying, “It’s like America, but South.”

Well, this is like a regular store, but online. Read More

Upgrading Microsoft Dynamics NAV and Nav-to-Net™

by DVP on January 18, 2019 0 Comments

Customers are demanding more from their e-Commerce experience. Their preference for a more dynamic and engaging online shopping experience could mean decreased sales for your business if you’re not keeping up. B2B and B2C businesses choose e-Commerce to evolve and to maintain a competitive edge, but it is short-sighted to “set it and forget it”. E-Commerce is an ongoing investment that requires upkeep and maintenance to ensure optimal performance at all times. An e-Commerce platform can be seen as a business’ most hardworking salesperson, present for taking orders 24/7 and with all the appropriate content required to convert prospects into loyal customers.

Having powerful search functions, coupon management, and smooth checkout processes, among other e-Commerce features, add a lot of value to a webshop and make it pleasant to use. However, the overall experience of the website relies on a strong foundation. The core of how an e-Commerce website operates is in NAV Business Central, the unique business processes already in place, and how we can leverage it with the right solution.

Is it time for an upgrade for NAV? If so, what about your Nav-to-Net™ website? Read More

Build It and They Will Come…or Will They?

by DVP on November 12, 2018 0 Comments

Did you know that “Build it and they will come” is one of the most misquoted movie lines?

This quote is from the movie “Field of Dreams” and should actually be: “If you build it, he will come”. This quote is often used to describe a certain mentality regarding dreams and achieving an incredible feat. It’s an approach that says “if we create this one really great thing, good things will automatically follow.” Instead of building baseball diamonds in a cornfield, however, we’re building webshops.

In e-Commerce, there is sometimes a set-it-and-forget-it notion where building a website to sell stuff is good enough. Just get it done and watch the customers roll in with credit cards in hand.

This could not be farther from the truth. Read More

PIVOT – E-Commerce Lessons from a ‘Friends Episode’

by DVP on July 23, 2018 0 Comments

Starting an e-Commerce business can be very satisfying and financially enriching. It’s certainly a worthwhile project for many reasons, but it can be a long and hard process. It starts with lots of planning, shopping around, and involves the input from executives, IT, marketing, retail, finance, etc. It’s a huge decision that affects people across the business. You have to define requirements, design the process and experience, think about the technology involved, logistics, marketing, and sales. There needs to be a change in mindset to succeed in the e-Commerce space.

The right solution may have been found; it’s the “dream website”. But then there’s the investment of actually implementing such a solution with all the customizations you want and having it integrated with the ERP system. You’re investing in new technologies and people to provide the services to maintain it. Read More

Sticky Solutions Deliver Value – How Can You Benefit?

by DVP on February 17, 2015 0 Comments

What does it mean to be sticky and why is it important? Building partner and customer relationships can be a challenge when technology, business needs, and priorities are constantly subject to change. In this post, we’ll discuss why sticky solutions are valuable in more ways than one, for both partners and customers.

Extras That Make a Difference

by DVP on May 23, 2014 2 Comments

How to Add Value to your E-Commerce Website

We’ve talked about how integration is the core to a successful e-Commerce solution before in The Integration Epiphany and PIVOT – E-Commerce Lessons from a Friends Episode. It’s the bare minimum of what we need to run a secure webshop, smoothly and efficiently. Information on the back-end is synchronized and shows up on the front-end with proper integration.

But now that we’ve got the basics in place, let’s talk about the rest of the features. While integration is extremely important to do well, good integration alone does not make a successful webshop. Read More

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